Dark Horse Wine is based in Modesto, CA, where the winemaker, Beth Liston, marshals the best agricultural and winemaking resources from around the globe to deliver an unexpected win: outstanding wines that outperform their price. Dark Horse is possible because of the unstoppable visionaries who pour everything into creating wines that crush expectations. 

To coincide with the Kentucky Derby "Run for the Roses," Dark Horse wanted a limited release Rose package that complemented the current iconic and masculine aesthetic. Focusing on the edgier aspect of a rose—the thorns— I created a bold, premium package with an illustrated custom shipper and corresponding launch POS. Due to its success, this is now a permanent offering.