Louis M. Martini is an iconic Napa Valley winery that has crafted world-class Cabernet Sauvignon since 1933. Pioneering founder Louis M. Martini played an integral role in establishing Napa Valley as one of the world’s premier winegrowing regions. Today, the winery continues this winemaking tradition with a range of celebrated Cabernet Sauvignon wines from Napa and Sonoma. 

We were tasked to reimagine the Louis Martini sales collateral to coincide with the opening of t heir newly restored tasting room. The objective was to create a luxurious, cohesive experience that educates and entices new consumers, excites loyal customers and supports Martini in the commitment to making world-class Cabernet Sauvignon. Deliverables included multiple brochures, menus, stationery, bags/carriers, tissue paper, and ribbon. Blind emboss, clear foil, and premium stock, including linen cover, supported the high touch appearance.